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Adventures in Marketing: Weeks 33/34

Sold a “Huge” to a musician/impresario pal at the café. (“Doesn’t pull any punches, does it?” he said.) Shipped a “Cheesesteak” to the younger brother of a high school classmate. I’d sent her a freebie but she wanted to pay for it. “Okay,” I said, “but I’ll send another to someone as a gift. How ’bout Nelson?” Shipped a “Schiz” to a director/writer/teacher pal in LA who said he’d finally sent me the check he’d been meaning to. Shipped another to a musician/writer pal in NYC who’d mailed me and envelope that had been lying on his desk so long that, he scrawled on the outside, he’d forgotten what was in it. A check was what.

In other news, I spoke with the distributor with whom Milo had connected. He seems willing to include “The Schiz” in his fall catalog of new releases; but, he warned, there will be problems, like shipping and payments taking forever and stores not wanting to order it since it isn’t technically “new,” even though it’s never been in stores. Plus, Milo says, we shouldn’t send out review copies until the book is in stores, as opposed to, say, getting the book reviewed so stores will want to stock it.

Don’t ask me. It’s all a learn-by-stumbling-through-the-dark-banging-into-walls-while-smiling-goofily-whistling-a-happy-tune kinda thing to me.

I just finished…

Some months ago I asked my friend Bud (not to be confused with my friend Budd if he had read David Foster Wallace’s “Infinite Jest.” He said he had not, and if any of his friends had, he expected it to be me. I, in fact, had tried once and failed early. Now I decided to live up to the burden of my reputation.

My goal was 10 pp./day, which would have taken me 107.9 days, including 96 pp. of footnotes, some with their own multi-page footnotes. But I could not hold that pace. The type was small (and the footnotes smaller); my eyes tired. The content was thorny; my brain ducked and dodged.

About p. 200,I turned to Wikipedia for a summary of the plot(s). Once I knew what was going on, I relaxed and enjoyed myself. I don’t think I was cheating. It situated e more than it revealed secrets. Besides this is a book that deserves multiple readings, not that I expect to do that. On the other hand, I don’t know what novel with which to follow it.

There are, I would say, three story lines running toward but never quite connecting with each other. (Wallace says they do, only not between the covers of the book.) One involves a tennis academy, one a nearby addiction treatment center, and one a terrorist group of legless assassins. The time is a not-too-distant future, when naming rights to years, like bowl games, have been acquired by corporate sponsors and much of the northeast US has been turned into a toxic waste dump in which mutant creatures proliferate.

It is a hoot. The book is very funny and very smart. Wallace employs an amazing mind. His interests and areas of knowledge are vast. No moment, no skein of light or sound, escapes his senses. And despite his interest in minutiae, he delivers some heavy shit. There is, for instance, the reflection from a character in hideous pain that since he can bear if for this second, he can bear it for the next second, and then, second by second, he can endure.

Keep that in mind and inauguration day approaches.

There Goes Another Relationship

When I was new to FB, it suggested as someone I “May Know” an attractive brunette with extremely large bazooms. Our connection was not readily apparent, so I clicked on her name and learned only her hometown and that she had only one other “Friend,” another woman with large bazooms. Since I knew someone in her hometown, I recommended him to her as a friend and alerted him to watch out for her. “Bob,” he replied, “she isn’t real.”

A week ago, I received a Friend request from an attractive blonde. Her bazooms were not in evidence; in fact she seemed preppishly dressed enough to be Socially Registered. She had no friends either, but she self-reportedly lived in NYC and worked for UNICEF. What the hell, I thought.

I accepted her request. I asked why she wished to be my Friend. Was it, I wondered, my literary output, the sense of mystery and danger registered in my home page photograph, the wit and pith of my posts in this very forum.

She enigmatically answered, “Where are you from?”

I mulled this over. Since my city of residence was evident, I said, “Philadelphia, originally. You?”

She (seemingly) mulled this over, replying some days later. “I am American.”

“Your syntax,” I said, after further consideration, “doesn’t seem to be.”

“Ok,” she said, a day and a half after that. Perhaps she was busy with UNICEF.

Then 12 days later, she said, “Hello.”

“Ok,” I replied.

“Good,” she said. That took her eight hours to arrive at.

“Hello,” I said, five hours afterwards.

“How are you doing?” she inquired the following morning.

“Ok,” I said, the following afternoon. “You?”

“Same Ok,” she said.

Then “Where are you now?” she asked this morning.

Reflections on a Trip to SFMOMA

1.) Walking from Powell Street BART, none of the first 10 snatches of conversation I overheard were in English. Could the alt-right have a point? (I do not count the unintelligible madman screaming in the open space at 3d & Mission.)

2.) A good place to begin is the Rest Rooms on the entry floor. You will not be disappointed.

3.) Bruce Conner is a lot of fun. I hope he had a happy life.

4.) For $15, the salad with sliced chicken breast delivers a lot of lettuce.

5.) Seeing art “live” makes you realize why people want to own it.

6.) Can someone explain to me why what Chuck Close does is more significant than building a ship out of toothpicks inside a bottle? (Of course if Damian Hirst built a big one inside a big bottle it would probably go for millions.) After looking at several Chuck Close portraits, I began looking at other people in the gallery. As works of art, they were much more impressive.

7.) Am I the only person to note the similarities between Bruce Conner’s Dark Sculptures and Mike Diana’s “Boiled Angel”?

8. It was maybe our best museum visit ever. Adele said, “I was not bored, and I am always bored at museums.”

9. Along the way, I had picked up a laminated sheet of paper listing Bruce Conner’s drawings from a wooden box attached to that gallery’s wall. No one else took one, but no one stopped me either. I foresaw it being added to the other items Adele and I had brought into our hope during the last 40-odd years. But before we left, I precisely positioned in on a bench in another gallery on another floor. I saw it as a Bruce Conner-inspired act of art. Plus it was a statement about acquisition.

Adventures in Marketing: Week 32

Sold three copies of Aaron Lange’s “HUGE,” afterword by me, but sold none of my books; but I swapped a copy of “HUGE,” plus a copy of “Cheesesteak” to a museum-worthy photographer at the health club for the coffee-table sized artbook of his from the last exhibition of his work. Advantage Levin, though I have to admit he mainly wanted the comic.

However my on-line “publicist”‘s efforts have produced a second request for a review copy of “Cheesesteak.” The good news was this came from a blogger in Philadelphia. (Hey, I thought, that’s my market.) The bad news was this was “a lifestyle blog for young women dining, shopping, playing, and living” in Philadelphia. So I wrote the blogger that while I was not now and never had bee n a young woman dining, shopping, etc. in Philadelphia, some of my readership once had been and that if she and her readers didn’t find my book of relevance, her and their parents might. She replied, good naturedly, that she was looking forward to reading it.

In other news, I phone-interviewed Mike Diana for my essay-in-progress about him and his work (transcribing half done), and received an inquiry from an artist in Croatia if I would be receptive to looking at her new comic. (She thought to ask me because I had written previously about the Serbian artist Danilo Wostock.) Sure! I said — and thought, What’s next? Bosnia? Montenegro? Albania? (The first term paper I ever wrote — 4th grade — was about Albania. Everyone in the class was assigned a country. Mine was not a plum one.)

But I digress. These requests are a source of pride and pleasure and wonder to me. How did I become this guy whose attention is sought by extreme artists on two continents? (How, in fact did I come to comfortably, consistently find extreme art fine and worthy and exciting?)

“Your father would be proud,” my friend Budd said.

“Not if he saw the pictures,” I said.

“At your stature,” he said.

Readers Respond

This week, unsurprisingly, Aaron Lange’s collection of X-rated, anti-Trump illustrations, to which I contributed an Afterword, has been drawing most of the attention. Here is a sampling:

1. The small businessman (approvingly): “Pure filth.”

2. The mathematician: “How much?”
“$5.”
“Oh my God.”

3. Then there was the former high school teacher to whom I’d given a copy. (I did this because he had once given me a copy of a book by his brother, whose conferences attended in Belgrade and lectures delivered on cruise ships he never fails to keep me apprised of, and because I did not want to give him a copy of one of my own books. He could buy them.) Anyway, his reaction was to gratefully accept it and to immediately begin talking about Dr. Strange.
“That has nothing to do with this,” I said.
He apologized and began telling me about an anti-Trump cartoon his brother had sent him.
“These are better,” I said, and left.

A failed attempt at a Lydia Davis story

I am, like, ‘Change a lightbulb?’ ‘Where’s the Owner’s Manual?’ said the man. Everyone says their wife does everything. But my wife does everything. Saturday, I was playing with the kids, badminton, and they hit the, uh, bird on the roof and Timmy said, ‘Oh, now we have to wait for Mommy to come home.’ It wasn’t that he knew I wouldn’t climb on the roof but that asking was not even a consideration.

Adventures in Marketing: Week 31

Sold two “Cheesesteak”‘s. One to a guy in my locker room aisle. One to the wife of an ex-officemate at the café. My “Buy Bob’s Books” display also attracted a tall, thin, angular thirty-something woman, in striking lime green tights, black hoodie and black baseball cap, who was further off her rocker than she had initially appeared.

Previously, Renee Blitz, the octogenarian writer of idiosyncratic, profane, semi-punctationless feuilletons, of which Adele and I are great fans but at which most others, including her daughters, roll their eyes, proposed she and I read jointly at the Jewish Seniors Center.

“I don’t think I’m Jewish enough,” I said.

“You’re Jewish enough,” she said.

“if you arrange it,” I said.

This week Renee reported, “They don’t want us.”

“Why not?” I said.

“She didn’t give a reason. She just said, ‘No.'”

“That’s it,” I said. “Tell her I’m converting to Roman Catholicism.”

Readers Respond

“I finished ‘The Schiz.’ I hope the characters weren’t based on real people.”
A fellow at the café.
“Terrific. I think it would make a great graphic novel.”
My good friend Budd.

I tend to evaluate how people respond to my writings. I know this is not fair. I understand it’s hard to come up with responses that satisfy creators. I fuss and fret over responses myself. (Still I noted the café fellow said absolutely nothing which revealed what he thought of my book, and graded him downward accordingly.)

Budd’s response recalled to me that decades earlier, to perhaps the first draft of “The Schiz,” Max Garden, (See “Cheesesteak” p. 14 et seq.) said it reminded him of a comic book. He meant this as a compliment, but I felt my seriousness of purpose and complexity of thought dissed. So while I reacted more dispassionately to Budd’s assessment which, after all had praised the book directly, I noted his implication that it would be better as something else.

Then, later that day, Adele’s brother Gordie called. “The macabre and grotesque scenes and characters,” he said, “reminded me of those EC comics you showed Ken and Joey (His children) the first time we visited. It was like you’d created comic art in words.” Though Gordie, like Max and Budd, had connected “The Schiz” to comics, his comment alone unqualifiedly warmed me.

First was his utilization of the words “grotesque” and “macabre.” Though at first glance denoting less stars than “great” or “terrific,” he had individualized his response, narrowed it and sharpened it in a way to fit my book specifically and, at the same time, linked it to a recognized literary tradition. Flannery O’Connor, Mary Shelley, Poe. (In fact, Wikipedia says, no less than Thomas Mann called the grotesque the “genuine antibourgeoise style.”

Plus, Gordie was saying “The Schiz” satisfied as itself. It was not the equivalent of a comic. It need not become one. It had only incorporated elements of comics, as artists incorporate elements of whatever they come across and are nourished by. And I and loved the idea of having EC as one of my literary influences. At various times, I had heard — and welcomed — “Ernest Hemingway” and “Raymond Chandler” and “Nathanel West”; but EC, which had fallen upon me years before any of these eminent others, had never been cited to or accepted by me, and it suddenly seemed right and simply nice to welcome it aboard and not standing on the pier as I sailed away.

A Poem

You can find my latest piece here: http://www.firstofthemonth.org/huge/

You better be over 18, though, or we all could be in trouble.

It begins:

The shame.
The fear.
The rage.
The provocative fat.
The odious orange.
The quicksand-suck of utter revulsion.